About Us About Us
About Us



Neeraj Chandra - Mentor/Advisor

Neeraj Chandra is an alumnus of IIM Ahmedabad and IIT Kanpur, with a track record of professional excellence in building new businesses, turnarounds and rapid growth.  

A career innings in Unilever, he nurtured a passion to lead business transformation and create large new sectors. Neeraj brings functional strengths in deploying branding & innovation, strategy and ‘Go to Market’ design across diverse markets and categories.

He has also been the VP & Chief operations Officer at Britannia, CEO of Emami Consumer Care and shepherded the organization strategy, to build new benefit spaces, new brands, and big new channels, successfully tripling the businesses.

Now Neeraj intensely engages as a New Venture Advisory shaping the strategy, offerings and activation of businesses. He has been on the advisory board for BeadsnFashion since February 2016.


Mr. Reetesh - Founder  

He a first generation Entrepreneur and an expertise in Fashion Jewellery not just styles/fashion but the backdoor world of Jewellery supplies since 1996.

He has 20 yrs experience in Trading, Manufacturing, Imports and Exports of Jewellery Supplies.  He has travelled 20+ countries.

Hailing from Tundla [Agra], an adventurous and not wanting to be a routine average small town guy, he started his business journey 2 decades back [just finishing out of college] without any firsthand knowledge of the Jewelry Market. His believe is ‘take a dive and then learn to swim, don’t waste learning too much’.

Under Reetesh Gupta’s Leadership Company started in-house manufacturing, catering domestic markets as well and then moved into online Business, which later paved way for Beadsnfashion.com [which is India’s only Jewelry supplies market place]. He believes in “Let your partners grow” 


Mr. Munish - Director

With more than 20 years experience in the Finance domain, Munish has a good command over Financial and documentation aspects of the Company. He has previously worked with Malvika Steel Ltd. and Fujitsu Optel Ltd.

Madhavi Murlidhar  - Creative director

Madhavi comes from a creative background. The genetic seed of art and creativity took root and was nurtured by her own passion to express herself creatively.

She has added a good amount of software experience and jewellery designing to her career before joining BeadsnFashion, apart from other art works which sparks from the evergreen fetish for creative arts.

She has extensively worked with end customers for designing, creating and styling with designer jewellery of various types. She brings all this experience and creative strengths to the table at BeadsnFashion. She also enjoys teaching bead art and jewellery designing.


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